Your customers fear making the wrong choice when purchasing products. They’ve made lousy choices before, have been burnt, and they are hesitant to make the wrong choice again.
When you know this it gives you a distinct marketing advantage. You’ll never take their trust for granted.
And on this week’s show, I give you a few ways to ally their fears, build trust, and get the sale.
Listen in (just press the play button above) and discover…
- The biggest fear your customer has after he’s bought your product
- Why you must do this one thing to build trust and make the sale
- How to remove your emotions about offering a strong guarantee so you make more sales. (See the one question you must ask that removes any reluctance about offering a strong guarantee… the answer lets you base your decision on facts, not emotions…)
- Weasel-clause guarantees and how they kills sales
And simply loads more…
Press the play button above.
Wizard of Words
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(Just don’t join if you’re a member of hundreds of other groups. I’m after quality, not quantity and I’ve kept this group real small.)
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You read that right…
Email Pete your iTunes review and he’ll shoot you back a free and VERY special gift.