Archives for June 2018

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This week show gives you my take on how to compete while charging premium prices. Straight after we recorded this show, I had a phone call with a client, and this is the exact advice I gave him to survive and thrive while charging more than his competitors.

Listen in and discover…

• How to turn your high price into a benefit… see why hiding your high price is a mistake, and why you should highlight your high price, effectively turning your higher price into a compelling reason to buy 
• My premium pricing copy template… and why it’s so effective at attracting quality customers who want the best and do not care what they pay to get it 
• Why telling your story attracts the right kind of audience… and why this is critical when selling at premium prices 
• 2 Kinds of horror stories… see what they are and how to use them 
• How to add more value to your offer… makes your pitch almost irresistible 
• Plus plenty more including several old school ways to get a rush of customers.

Press the play button above.

Enjoy!

Cheers,

Pete Godfrey

Wizard of Words

 

P.S. To continue the conversation with me, make sure to join my Facebook group that supports this show.

You can join here: https://www.facebook.com/groups/PeteGodfreyShow

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This week’s show is about growing up, taking charge, and seeing things as they really are. It may be a bitter pill to swallow for some. And after listening to the show, you’ll realise I can never be accused of being a motivational expert.

Yet some times, it’s the bitter pill you need to swallow that makes all the difference.

So listen in and discover…

• Curb their enthusiasm… the talk every copywriter or consultant must have with a new client that lays the platform for a productive and stress-free relationship 
• Adulting… what it is and why it’s so important for your continued success 
• Why the world won’t beat a path to your door if you build a better mouse trap… and what you should do instead 
• To succeed in any endeavour you must do this one thing… not doing so banishes you to a life of envy and frustration 
• PLUS a plenty more.

Press the play button above.

Enjoy!

Cheers,

Pete Godfrey

Wizard of Words

P.S. To continue the conversation with me, make sure to join my facebook group that supports this show.

You can join here: https://www.facebook.com/groups/PeteGodfreyShow

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This week’s show is all about finding your voice and building a tribe of raving fans who hang on your every word. And I brought in a special guest to give me his take on this important subject.

From humble (and sometimes shocking) beginnings, Mitch Miller has carved out a big audience who hang on his every word. So even though I said no more guests on the show, I made an exception this week with Mitch. That’s because when it comes to persuasion, Mitch has a unique and profitable style that works.

There was no plan with this interview. No notes. We just sat down and discussed what it takes to build a tribe of excited fans. I enjoyed this one. You will too.

So listen in and discover…

• The authenticity trap … the mistake many people make when it comes to authenticity and how this flaw repels your chosen audience faster than a politician breaks an election promise

• The Tee-Shirt content test… see what it is and how this forces you to create audience-focused content that attracts, engages, and ultimately sells

• How to become untouchable in your marketplace… the core truth that lets you stand out and above those who wish to bring you down

• A simple way to monetise your personal brand… so easy to do once you’ve built your tribe

• How to make money by giving it all away… a shocking new concept of Mitch’s enrages info-marketers yet delights his fans

• The biggest mistake Mitch made when starting out… and I see this same mistake repeated every day on social media

• The one thing you must guard at all costs… not doing so shatters the sacred bond you’ve built with your audience

• PLUS a plenty more.

Press the play button above.

Enjoy!

Cheers,

Pete Godfrey

Wizard of Words

P.S. To continue the conversation with me, make sure to join my facebook group that supports this show.

You can join here: https://www.facebook.com/groups/PeteGodfreyShow

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Subscribe: Android | RSS

This week’s show is all about YOU (your favourite subject). This should please you. More importantly, it’s about how to make yourself irresistible to your chosen audience.

So relax, settle back and listen in and discover…

• What you don’t know can hurt you when it comes to positioning… see why knowing half the info lands you in trouble 
• The one absolute truth of human psychology that lets you overcome your fear of self-promotion 
• How to connect at a deeper level with your audience with one simple story 
• Why admitting flaws is such a powerful connection tool… PLUS see how many get this wrong and end up repelling the audience they so desperately want to attract 
• What goat testicles, erectile dysfunction, and a rogue salesman from the 1930’s have in common… and why knowing this gives you the ultimate power to persuade 
• The one thing movies leave out that makes them so popular and entertaining… and you must do the same if you want to build, inspire and grow a tribe of passionate fans 
• The Guru Greed Game and how to avoid this insidious condition 
• PLUS a plenty more.

Press the play button above.

Enjoy!

Cheers,

Pete Godfrey

Wizard of Words

P.S. To continue the conversation with me, make sure to join my facebook group that supports this show.

You can join here: https://www.facebook.com/groups/PeteGodfreyShow