The Pete Godfrey Persuasion Show

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Archives for July 2015

PGS 022: Why You Need to Hunt for the Diamonds in Your Own Backyard

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This week on the ‘Pete Godfrey Persuasion Show’ podcast…a short show but no less important. Pete and Blake riff about mindset. Specifically, if you’re just starting out in business, why you need to focus on yourself first. Why you need to work on your own mindset. Forget the bright shiny objects. Focus on yourself first and the opportunities will start presenting themselves to you..often in your own backyard.

Tune in now and learn:

  • What got Pete started on his copywriting journey and how you can use the same strategy to bust through fears and roadblocks holding you back from achieving your goals
  • The one book that was a ‘revelation’ to Pete and kick-started his unrelenting desire to improve his life…
  • Why you need to work on yourself FIRST…
  • Why joining the ‘bright shiny object’ brigade could ruin your business dreams…
  • The three books Pete recommends you read to start working on yourself
  • Why skills open the door to opportunities…
  • How to find the ‘diamonds’ in your own backyard
  • And a whole heap more…

PGS 021: Habits of Highly Effective Writers with Copywriting Extraordinaire Bret Thomson

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Podcasting time. In this week’s episode of the ‘Pete Godfrey Persuasion Show’ podcast, Pete and producer Blake sit down with copywriting extraordinaire Bret Thomson and talk shop. This is one for the copywriters new and seasoned alike…learn the daily habits three pro-copywriters are using to churn out top quality copy time and time again.

Tune in and learn:

  • What Bret does every night before going to bed to almost guarantee he’s at his copywriting peak the next day…
  • The one thing Bret does BEFORE he starts writing a word of copy to get in the ‘vibe’
  • Why you should be constantly on the search for ‘hero’ copy…
  • Dan Kennedy’s ‘unconscious’ secret for busting out killer, consistent copy
  • How to quickly recharge your copy ‘batteries’
  • The power of the ’embedded command’ and how you can use this little tactics to whip out awesome hooks and copy
  • Blake spills the beans on his ‘morning glory habits to get your mind ticking over and get into the copy flow…
  • The power of writing your copy in ‘chunks’
  • Why you need to give yourself permission to write a ‘shitty’ first draft
  • How Bret gets fired-up to bust out sales-converting copy…
  • And whole heap more…tune in now

 

PGS 020: Ultimate Copywriting Success Guide – How to Get Instant Wins for Your Client

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One for the copywriters. On this week’s ‘Pete Godfrey Persuasion Show’ podcast, Pete chats about the quickest and easiest way to get instant wins for your clients. Master this technique and you’ll have your clients coming back to you again and again.

Tune in and learn:

  • How to get more work and MORE money from the same clients
  • The single best way to cut down on price resistance…and charge what you’re really worth
  • The spoils of a $700 billion direct response company…Blake shares the biggest lesson from his recent trip to Agora HQ (ALL copywriters need to hear this)
  • Why you should NEVER look for challenges…
  • The #1 most important question you should ask yourself when you take on a new client
  • Why your client projects should be like ‘shooting fish in a barrel’
  • The quick and easiest promotion you’ll ever write (send this promotion and watch the orders come flying in)
  • 3 reasons a ‘quick win’ is crucial
  • How to earn the ‘big bucks’ as a copywriter…
  • The seven letter word that underlies all million dollar copy projects
  • And a whole lot more

 

PGS 019: How to Become the Celebrity in Your Market

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Podcasting time. In this week’s episode of the ‘Pete Godfrey Persuasion Show’ podcast, Pete and producer Blake jump in the hot seat and talk about becoming the go-to celebrity in your market. There are some HUGE pay-offs (both personal and business) should you choose to take things in your own hands and become a star in the eyes of your tribe…

Tune in and you’ll learn:

  • Why you should become the leader in your niche
  • The one HUGE mistake that temporarily stifled Pete’s rise to copywriting super-stardom (and how not to repeat the same error)
  • How to get your clients to BRAG about how much money they’re paying you
  • The two skills you need to master to make the leap from nobody to celebrity in your market
  • The wizard’s advice on getting paid the big bucks 
  • The fast track to dealing with the best clients…while the lesser mortals fight over the scraps
  • The 11 letter word that determines your levels of success in your market
  • Veteran copywriter Bob Bly’s advice for wanna-be celebrities…
  • Why it’s NOT about being the best that determines your level of success (and where the maaarrney is REALLY at)
  • How to track down your ‘umbilical’ crowd…and how these folks can short-cut celebrity journey
  • Why it’s NEVER been easy to become successful in your market than right now (regardless of the economy or any other excuse you might point to)
  • Why ‘making it simple’ equals a boatload more maaarrnneey
  • And a whole lot more…tune in now

 

 

 

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