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This week on ‘The Pete Godfrey Persuasion Show’ podcast producer, Blake Sterling and I discuss:
- Why Dan Kennedy says without Kryptonite Superman would be boring
- If there’s an elephant in the room DON’T sweep it under the carpet… (ignore this advice and watch your prospects walk out the door)
- How to handle objections like a pro (and why ignoring or handling objections poorly will KILL your sales)
- The 5 letter word that underlines ALL successful and profitable selling…
- People love to buy but HATE being sold to… why understanding this simple message could mean the difference between winning and losing a sale
- How to use Step 5 of my 7 step copywriting process to uncover (and expertly answer) all possible objections in your market
- My brutal – yet honest – opinion (not to mention accurate) on why maaarney-making copywriting is NOT a creative endeavor…
- How to instantly cut through the ‘price’ objection like a hot knife through butter… turn the ‘expensiveness’ of your product or service into a benefit that has your prospects on both knees… begging to buy from you.
- The reason this here humble Wizard flat out REFUSES to work with goo-roo clients…
- How to quickly and easily bypass your prospects ‘bullshit detector’ (this one tips works wonders for those business owners who find their customers object to promised results no matter how much proof you might inject into your copy)
- And a whole host of other glorious tips and tricks coming your way…