This week’s show is a little different. Instead of having a set agenda, Tam and I just got to talking about life, success and staying focused in a world that’s so distracted. It’s the blunt advice not many want to hear. That’s okay. My advice and thoughts have never been for the masses. But for…
PGS 115: Old School Info-Marketing Game Changes
On this week’s show, we’re going old school once again, this time on my favourite subject info-marketing. I got hooked on selling information products back in the late 90s. I bought every product I could afford on how to start a Mail Order, Info-Marketing business… I made a lot of mistakes. Had a lot of…
PGS 114: Old School Marketing Formula That Really Works
On this week’s show, we’re going old school and getting back to basics. Fact is, everyone wants new. They want ninja hacks and shining bright objects to latch on to. Trouble is, if your promotions aren’t based on the pure fundamentals of Direct Response, then no amount of ninja hacks are gonna help you. Listen…
PGS 113: 4 Mistakes Copywriters Make That Sabotage Their Earning Potential
Last time, I talked about 4 ways copywriters can maximise their income. And on this week’s show, I’m going to keep that theme going… except this time, I’m going to talk about 4 mistakes copywriters make that sabotage their earning potential. Listen in (just press the play button above) and discover… The one thing you…
PGS 112: 4 Ways Copywriters Can Maximise Their Income
This week’s show is mainly for freelance copywriters however there are plenty of lessons for non-copywriters as well. I reveal simple ways you can expand your income and get better results for your clients. Listen in (just press the play button above) and discover… The one thing you must get right when taking on any…
PGS 111: How to Set Expectations So Your High Prices Seem Real Low
On this week’s show, I reveal a simple, yet advanced convert persuasion play few know and even fewer use. And it’s all about setting expectations with your audience, so they are more inclined to accept what you say. Not only that, it’s a perfect play when selling high priced products or services. Listen in (just…
PGS 110: The Great Social Media Swindle!
Have you ever wondered whether the time you spend on Social Media is worth it? Or is it just a giant time-suck? If so, this week’s show is for you. That’s because I cut through the hype and I give you 4 facts to consider when using Social Media. This way, you’ll get a clear…
PGS 109: The Absolute Fear of Making The Wrong Choice
Your customers fear making the wrong choice when purchasing products. They’ve made lousy choices before, have been burnt, and they are hesitant to make the wrong choice again. When you know this it gives you a distinct marketing advantage. You’ll never take their trust for granted. And on this week’s show, I give you a…
PGS 108: Q & A With The Wizard
What do you do when you have a burning marketing question that you desperately want answered? Go on facebook and pour your heart out? Get out of here! When you want answers, you ask the Word Wizard. And on this week’s show, I give you my take on some awesome feedback and some pressing questions….
PGS 107: How to WIN With Facebook Ads
Facebook ads can be a real goldmine when it comes to lead generation. What’s even better, success with facebook ads comes down to knowing the true core principles of direct response marketing. On this week’s show, I grill my producer Tamra Forde from FB Ads Made Easy, on how to make facebook ads pay. Listen…
PGS 106: 3 Traits That Ensure Continued Success
Quick wins are easy. Sustained success over a long time is much tougher. That’s because life throws so much at you and the older you get, the more you’ve had to deal with. So for continued success, you’ve got to keep your shit together. On this week’s show, I give you three points that have…